Using a Genetic Algorithm to Produce Slogans

Authors

  • Polona Tomašič
  • Gregor Papa
  • Martin Žnidaršič

Abstract

Creative tasks, such as creation of slogans for companies, products or similar entities, can be viewed from the combinatorial perspective – as a search through the space of possible combinations. To solve such a combinatorial optimization problem, we can use evolutionary algorithms. In this paper, we present our solution for generation of slogans based on a genetic algorithm and linguistic resources. We also compare it to the unguided slogan generator.

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How to Cite

Tomašič, P., Papa, G., & Žnidaršič, M. (2015). Using a Genetic Algorithm to Produce Slogans. Informatica, 39(2). Retrieved from https://puffbird.ijs.si/index.php/informatica/article/view/829

Issue

Section

Special issue papers